Monthly Archives: December 2013

#BoothsCheers Christmas Campaign – 6 weeks, 6 #1 trends

We launched #BoothsCheers in the winter of 2012 and have since held no less than 18 Twitter parties for the North West supermarket chain, Booths. And last night was our final festive #BoothsCheers of 2013! During this year’s Christmas campaign the Cheers VIP’s have received two selected wines each week. These were promoted both in-store… Read more »

#HeroesAssemble, a hush hush 1920’s poker night – you in?

To celebrate the launch of ‘The Making of A Hero’ in partnership with Club Monaco and notable street style blog Shentonista; male-only grooming salon ‘We Need A Hero’ is holding an underground, 1920’s poker soiree ( because… why not?) This has been kept a secret, all is on the hush hush… the entrance will be… Read more »

Cult launches Singapore’s first Instagram menu

Together with our Skinny Pizza client we have launched Singapore’s first Instagram menu! How does our Instagram Menu work? Skinny Pizza customers can now search the hashtag #SkinnyMenu on Instagram to inspire their menu choices. Once their food arrives diners add pictures and reviews of their dishes to the hashtag and every month we select… Read more »

How we harness the power of social video for our clients

One of our core philosophises at Cult is that content is one of the most powerful tools in social. Interesting and relevant content is one of best ways to promote engagement with brands. The evolution of many of the platforms we use has long seen a shift towards visually lead content, paired with the high quality… Read more »