BARBOUR DNA CONTENT PRODUCTION 

To celebrate the rich heritage of our client, Barbour, we recently launched the Barbour DNA series.
The series is a collection of always-on content that celebrates the heritage of the brand, and the history behind it.
We art direct and shoot monthly assets, telling the story behind the contemporary accessories in the collection and focus on both the production and purpose of the items, all of which are rooted in an original heritage piece.
Barbour DNA will continue throughout 2017.